Shark Tank's Top Beauty Products
It takes a lot to stand out in the beauty and cosmetic industry, as new products and gimmicks flood the market every season, each promising their own life-changing solution or result. Many are brought to Shark Tank in hopes of getting in front of the right eyes, of finding the right person to take their brand to the next level.
But which of the beauty products to appear on the show are actually worth it?
Do they deliver on their word? Should you purchase them?
Check out the top beauty products to emerge from the depths of the show's waters.
1. Up, Up, and Away: AngelLift® DermaStrips
Breaking a five year audience record, ABC's season 5 hit on Shark Tank has yet to be beaten. This cosmetic breakthrough, discovered while working with facial nerve damage, caused quite a stir with Barbara and Lori. The technology was discovered in 2014 as a completely noninvasive solution to removing aging lines around the mouth and lips, previously considered to be difficult to remove.
The DermaStrips are reversible, removable and reusable and used only 15-30 min a day. By adding pressure where pressure is lost with age, AngelLIft claims to add volume and lift restoring our facial skin contours.
AngelLift currently operates out of Southern California. Since airing, they have expanded their successful line of products to 16 countries. AngelLift claims they are currently the most popular cosmetic procedure, next to Botox. However, AngelLIft does not require a doctors visit.
2. The Online Oasis: Glow Recipe
This clever startup began as an e-commerce destination for curating Korean beauty products. Their content focused on highlighting products that fit their standards, and featured reviews, blog posts, and education-centered articles to help users learn about skincare and how to work with their personal, unique skin type.
Through their appearance on the show, they were offered a generous investment of $425,000 for 25%, and the site was given the juice it needed to take off. Since then, they have launched their own personal line of products, with the Watermelon Glow Sleeping Mask being their most popular item.
They tout that all of their curated products are naturally potent, are made of clean formulations, and are crafted from antioxidant-rich fruit extracts. Clearly, their customers agree.
3. All Curled Up: The Sleep Styler
This product was created as an alternative to hair-damaging heated curling irons as a healthier and easier way to create effortless waves. The no-heat circling strips of The Sleep Styler are meant to be put in before bed, and removed when you wake up, so all the work is done while you sleep.
Their creator spent an ample amount of time testing fabrics before she settled on an absorbent microfiber and soft memory foam to make it both comfortable and effective.
Lorie Greiner invested $75,000 for 25% in the company. She called The Sleep Styler, "a hero product", and she was right, as sales have surged from $75,000 to $45 million. It has since been placed in stores like Walmart and Bed, Bath & Beyond.
4. Lace It Up: Dermovia
Cosmetic face masks needed an upgrade, and Dermovia set out to make it happen. They created specialized reusable face masks to hydrate and nurture skin, complete with loops to go over your ears so it doesn't slip during wear.
They featured a unique compression technology through a high performance fabric saturated with a treatment solution to allow its active ingredients to permeate the skin. Each mask is infused with beauty serums whose ingredients are vegan, cruelty-free, clinical grade, and chemical-free. They are crafted with a special lace pattern in a biodegradable stretch cotton.
5. Sweet and Sensitive: Simple Sugars
This all-natural handmade body scrub quickly made its mark on the beauty world, and many consumers loved how their products were made specifically for those with sensitive skin. Simple Sugars' scrubs are meant for daily use, as an all-in-one product that cleanses, exfoliates, and moisturizes - they say that, with their products, you don't even need lotion.
On the show, they received $100,000 for 33% stake from Mark Cuban, but experienced fabulous growth afterwards. Sales only went upwards, reaching an impressive $600,000 in 3 days after the company's episode aired on Shark Tank. Yearly sales would surge to nearly $2.5 million, and it has since reached over $10 million in profit.